CLIENT: MY CODE
ART DIRECTION & ENVIRONMENTAL DESIGN: ANÓMALO ESTUDIO
Overview
Remezcla Studios is a 2-day musical experience that takes place every year around the Latin Grammy Awards and, on some occasions, the Latin Billboard Awards. It’s an exclusive, private, and invitation-only event where seasoned and emerging artists as well as key industry players gather to network, showcase, and collaborate in the pop-up Recording Studio and Remezcla's Media Lounge.
ART DIRECTION
Visual Identity
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Visual Identity •
We were tasked with the visual identity to develop all of the collaterals and a concept for the environmental design. The theme that was selected was Desert Disco Cowboy, which has a mix of Nevada desert energy, chrome, disco, and cosmic Western vibes. Since the event took place in Las Vegas, we leaned into the surrounding landscape, pulling from the Nevada desert.
We built the full universe: the visual identity, digital and promotional assets, spatial and environmental design, photo-ops, and everything needed to bring the experience to life.
The graphic system blended:
Earthy, rugged textures like rocks, sand, dried flora, tumbleweeds.
Futuristic accents, floating chrome forms, metallic gradients.
Disco elements integrating mirrors, spheres, and reflective surfaces.
A touch of cosmic Western of course, with galactic cowboys, instruments, and imagined terrains.
Visual System
Promotional Materials
General Save the Date invitation.
Recording Studio Save the Date invitation.
Listening Session Day 1 Invite
Listening Session Day 2 Invite
ENVIRONMENTAL DESIGN
Media Lounge
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Media Lounge •
Powered by Sephora, the Media Lounge’s terrace was the spot where guests were able to network, hang out, get refreshed at Sephora’s touch-up station, and take pictures at the Sephora photo opp.
A space where upcoming and emerging artists showcase their work, their POV in music, and the future of culture. The listening sessions took place at the end of each day featuring Andry Kiddos, Shirel, Fiino, Adrián Chaparro, Martín Márquez, La Guru, Bebo Dumont, and Emir Cázares.
Mocks and Renders
Suite Entrance
Interview Area
Terrace Area
Sephora Photo Opp
Sephora Touch Up Station
Event Photos
ENVIRONMENTAL DESIGN
Recording Studio
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Recording Studio •
The MGM Grand Skyline Terrace Suite living room was adapted to be a functional recording studio. Each year, Remezcla invites a music label or a renowned music producer to collaborate. For this installment, Fania Records and Ligas Mayores joined for the experience.
With guests like Nathy Peluso, Dayme Arocena, Bebo Dumont, Gabriel Garzón-Montano, and other new and upcoming artists, Remezcla seized the opportunity to produce a documentary about this unique experience including the release of the tracks created through these collaborations.
Mocks and Renders
Recording Studio Area
Recording Studio Photo Opp (not produced)
Pepper Ghost's Illusion Technique
A theatrical illusion to project a 3D logo loop created for an installation in the recording studio displaying sponsoring and participating brands. See the real life application in the video on the left.
Event Photos
